Property InvestmentSigns Your Property Could Perform Well as a Short-Term Rental
Walkability, character, capacity, parking — the practical indicators that a home will thrive on the short-term rental market.
Prima Stays · Wiltshire
Prima Stays manages holiday lets and Airbnbs across west and north Wiltshire from our base in Bath. Listings, pricing, guests, housekeeping and maintenance, for one flat 15% fee.

Corsham · Wiltshire
*Average guest rating on Airbnb across the Bath homes we manage, October 2026.
Wiltshire's market towns and villages draw a different guest from the city: families booking a week near Longleat, walkers on the Kennet & Avon Canal, wedding parties, and visitors who want Lacock or Castle Combe on the doorstep with Bath a short drive away.
These stays run longer and the groups are larger, so the home has to work harder. There is more to prepare, more linen to turn and more to maintain, and a good week is won or lost before the guest arrives.
Prima Stays is based in Bath, on the county's doorstep. We take on a limited number of homes, so yours gets its own pricing strategy, a listing built to stand out and a manager who knows the property personally.
Already hosting on Airbnb and worn down by the workload? We can step in as co-host on your existing listing, so the listing, its reviews and its history stay yours while we run it day to day.
Full-service holiday let and Airbnb management in Wiltshire. One fee covers our complete management service.
Listings written and photographed to sell the home, then distributed across Airbnb, Booking.com, Vrbo and our own direct booking site.
Rates set night by night against live demand, season and local events, so peak dates sell at full value and quiet weeks still fill.
Every enquiry and message handled for you, from first question to checkout, with guests vetted before they arrive.
Hotel-standard changeovers after every stay, with professionally laundered linen and an inspection before the next guest.
Trusted local trades for repairs, and gas, electrical and fire safety renewals tracked so nothing lapses.
A clear monthly statement and a 24/7 owner portal. Our fee is deducted at source and your net income is paid directly to you.
A considered onboarding that takes the work off your hands.
We learn about your property, your goals and how hands-off you want to be.
A tailored income projection for your exact postcode. Honest numbers, no inflated promises.
Styling, photography, listings and pricing, all set up and launched by us.
Your home earns while you step back. We handle the rest.
The county has what holiday guests look for, with far less accommodation than the demand deserves.
Cottages, barn conversions and family houses with parking and outdoor space tend to perform best. Not sure whether yours would? Start with the signs a property will perform well as a short-term rental.
We cover west and north Wiltshire, within easy reach of Bath.
In the city? See Airbnb management in Bath. Further north? See holiday let management in the Cotswolds.
Lansdown House is a three-bedroom family home on the edge of Bath that we manage: space, parking and views, the kind of house that suits Wiltshire. Guests rate our Bath homes 4.9 out of 5 on Airbnb.
Something we have not covered? Call 07983 100129.
Our fee is a flat 15% of booking revenue, reduced to 12% for your first month. It covers the complete service: listings and marketing, dynamic pricing, guest communication, cleaning coordination, maintenance and monthly reporting. For comparison, the national operators advertise commission starting from 14% to 20% of revenue, in some cases plus VAT and a one-off onboarding fee (October 2026).
West and north Wiltshire, within easy reach of our base in Bath: Bradford on Avon, Corsham, Box, Atworth, Lacock, Castle Combe, Melksham, Chippenham, Trowbridge and Malmesbury. If you are a little further out, call us and we will tell you straight whether we can look after it properly.
Often very well. Guests book rural Wiltshire for longer stays and in larger groups than they book a city, and for different reasons: family attractions, weddings, walking and the villages themselves. We look at your location and property type and give you an honest view before you commit.
Yes. We can join your existing listing as co-host, so the listing, its reviews and its history stay in your name while we run it day to day. We can also add Booking.com, Vrbo and direct bookings so you are not relying on one platform.
It depends on location, size, parking and finish, which is why we do not publish a headline figure. We prepare a free income projection for your exact postcode from live market data, and we keep the numbers conservative so you can plan on them.
It depends on the property and on how much predictability you want. A long let gives a steady rent. A well-run holiday let can earn more, but the income arrives unevenly through the year. We will run both scenarios for your property so you can compare like for like.
In England a self-catering property is assessed for business rates instead of council tax when it has been available to let for at least 140 nights and actually let for at least 70 nights in the past year. Below that it stays on council tax. The Valuation Office Agency makes the assessment, and we guide you through the application.
Yes. Tell us the dates you want and we block them on every platform. The home stays yours.
Our fee is deducted at source and your net income is paid directly to you. You receive a clear statement every month and can check bookings and occupancy at any time in the owner portal.
Tell us a little about it. We'll prepare a conservative income projection for your postcode and call you to talk it through.
Your enquiry is on its way to us. We'll be in touch personally, usually within one working day.