Prima Stays · Bath

Airbnb management in Bath, handled locally.

Prima Stays is a Bath company that manages Airbnb and holiday lets across the city and the villages around it. Listings, pricing, guests, housekeeping and maintenance, for one flat 15% fee.

Georgian terraces in Bath with the city's church spires beyond

Bath · Georgian heritage

Flat management fee
15%
Fee in your first month
12%
Airbnb guest rating*
4.9 / 5
Where we live and work
Bath

*Average guest rating on Airbnb across the Bath homes we manage, October 2026.

Local management

A Bath company, for Bath homes.

Bath is one of the strongest short-let markets in the country, and one of the most demanding. Guests arrive expecting Georgian elegance and hotel standards. The calendar swings with the Christmas Market, graduations and festival weekends. A slow reply or a missed changeover costs a booking and a review.

Managing that well takes someone on the ground. Prima Stays is based in Bath and takes on a limited number of homes, so each one gets its own pricing strategy, a listing built to stand out and a manager who knows the property personally. You receive a monthly statement and a well-kept home. We handle the rest.

Already hosting on Airbnb and worn down by the workload? We can step in as co-host on your existing listing, so the listing, its reviews and its history stay yours while we run it day to day.

What we do

Everything your Bath property needs, quietly handled.

Full-service Airbnb and holiday let management in Bath. One fee covers our complete management service.

i

Listings & Marketing

Listings written and photographed to sell the home, then distributed across Airbnb, Booking.com, Vrbo and our own direct booking site.

ii

Dynamic Pricing

Rates set night by night against live demand, season and local events, so peak dates sell at full value and quiet weeks still fill.

iii

Guest Care & Vetting

Every enquiry and message handled for you, from first question to checkout, with guests vetted before they arrive.

iv

Housekeeping & Linen

Hotel-standard changeovers after every stay, with professionally laundered linen and an inspection before the next guest.

v

Maintenance & Compliance

Trusted local trades for repairs, and gas, electrical and fire safety renewals tracked so nothing lapses.

vi

Reporting & Payouts

A clear monthly statement and a 24/7 owner portal. Our fee is deducted at source and your net income is paid directly to you.

A simple, honest fee.

One flat management fee covers our complete service, with 12% for your first month. Deducted at source, with your net income paid directly to you and a clear statement each month. No setup surprises, no long lock-ins.

15% Standard management · 12% for your first month
How it works

From conversation to care.

A considered onboarding that takes the work off your hands.

01

Conversation

We learn about your property, your goals and how hands-off you want to be.

02

Projection

A tailored income projection for your exact postcode. Honest numbers, no inflated promises.

03

Onboarding

Styling, photography, listings and pricing, all set up and launched by us.

04

Stewardship

Your home earns while you step back. We handle the rest.

The market

Why Bath works for short lets.

Bath's visitors are not one market but several, which is why well-run homes here stay busy through the year.

  • Heritage and spa breaks. The Roman Baths, the Royal Crescent and Thermae Bath Spa bring visitors in every month of the year.
  • The Christmas Market. Late November and December are among the busiest weeks in the calendar.
  • Two universities. Graduations, open days and visiting families fill midweek and weekend dates alike.
  • Sport and festivals. Bath Rugby home games, the Bath Festival and the Jane Austen Festival lift weekend rates.
  • Working stays. Business, relocation and film-production guests book longer midweek stays.

The homes that perform best are well-presented one- and two-bedroom apartments within walking distance of the Abbey, and family houses with parking on the edge of the city. Read more in why Bath is one of the UK's strongest short-term rental markets.

Areas we cover

Where we manage, in and around Bath.

We cover the whole city and the villages within easy reach of it.

Further out? See holiday let management in Wiltshire and holiday let management in the Cotswolds.

Homes we manage

The standard we keep.

The Morford is a one-bedroom Georgian apartment in central Bath that we manage. Guests rate our Bath homes 4.9 out of 5 on Airbnb.

Open-plan kitchen, dining and living room in a Georgian apartment managed by Prima Stays in Bath Bedroom with sash window in a Bath apartment managed by Prima Stays Living area with velvet sofa in a Bath holiday let managed by Prima Stays
Questions

Airbnb management in Bath: your questions.

Something we have not covered? Call 07983 100129.

How much does Airbnb management cost in Bath?

Our fee is a flat 15% of booking revenue, reduced to 12% for your first month. It covers the complete service: listings and marketing, dynamic pricing, guest communication, cleaning coordination, maintenance and monthly reporting. For comparison, the national operators advertise commission starting from 14% to 20% of revenue, in some cases plus VAT and a one-off onboarding fee (October 2026).

What does your Bath management service include?

Everything needed to run the home as a short let: listing creation and photography, distribution across Airbnb, Booking.com, Vrbo and direct bookings, night-by-night pricing, guest communication and vetting, housekeeping and linen, maintenance, safety compliance tracking and a monthly statement.

I already host on Airbnb. Can you take over my listing?

Yes. We can join your existing listing as co-host, so the listing, its reviews and its history stay in your name while we run it day to day. We can also add Booking.com, Vrbo and direct bookings so you are not relying on one platform.

How much could my Bath property earn?

It depends on location, size, parking and finish, which is why we do not publish a headline figure. We prepare a free income projection for your exact postcode from live market data, and we keep the numbers conservative so you can plan on them.

Do I need permission to short-let my property in Bath?

Check three things before you list: your lease (many leasehold flats restrict short lets), your mortgage lender's terms and your insurance. England is also introducing a national register for short-term lets. It was not yet open in October 2026, and once it is, each property will need to be registered. We go through all of this with you during onboarding.

Will my holiday let pay council tax or business rates?

In England a self-catering property is assessed for business rates instead of council tax when it has been available to let for at least 140 nights and actually let for at least 70 nights in the past year. Below that it stays on council tax. The Valuation Office Agency makes the assessment, and we guide you through the application.

Can I still use the property myself?

Yes. Tell us the dates you want and we block them on every platform. The home stays yours.

How and when am I paid?

Our fee is deducted at source and your net income is paid directly to you. You receive a clear statement every month and can check bookings and occupancy at any time in the owner portal.

Do you take on every property?

No. We work with a limited number of homes so each one gets proper attention. If your property is not right for short letting, we will tell you, and say why.

Request an Income Projection

Let's talk about your Bath property.

Tell us a little about it. We'll prepare a conservative income projection for your postcode and call you to talk it through.

Telephone
07983 100129
Serving
Bath · Wiltshire · Cotswolds

We reply to every enquiry personally, usually within one working day.

Thank you.

Your enquiry is on its way to us. We'll be in touch personally, usually within one working day.

Call 07983 100129 Get a projection